Digital Marketing Strategist

Job Description

  • Job Title Digital Marketing Strategist

Description

Digital Marketing Strategist

Are you the right applicant for this opportunity Find out by reading through the role overview below.
Award winning Agency seeking an exceptional Digital Marketing Strategist to work with key accounts.
You will be an enthusiastic, results-driven Digital Marketing Strategist that can create remarkable inbound marketing campaigns that help client's businesses grow. This role is ideal for an Account Manager or Account Director from an Agency background looking for their career progression.
Why you'll love working here:
Being part of a company that focuses on its people, joining a team of like-minded individuals with a focus on culture, hard work, having fun, transparency, openness, and enthusiasm
Excellent opportunity within a growing company and fast-paced industry
\u00BD a day per week for training and professional development to support a clear career path
Location: Remote\/office-based (negotiable).
Job type: full-time, permanent
Salary: 32,000 to 40,000 per annum
The Role:
No two days will be the same, but you might find yourself involved in:
* A full business meeting to discuss any issues\/challenges\/wins across our clients ahead of a new working week
* Preparing to deliver an inbound marketing strategy workshop for a new client later in the week
* Reviewing the lead conversion path created by a marketer on one of your teams, including a landing page, thank you page, call-to-actionand email copy for the marketing automation sequence
* Reviewing the first draft of an article written by a copywriter on one of your teams, with an eye for its target reader and what the content needs to achieve, as well as any inaccuracies
* Optimising a paid campaign for a client, making small, data-driven iterations to improve the performance
* Checking in with your emails, Slack messagesand account management responsibilities
* Brainstorming with a copywriter and marketer for one of your clients, looking at how you could boost the number of leads being generated from organic search
* Drafting a new client's inbound plan, outlining all your key recommendations for their activity over the next year, as well as how you would break that down into quarterly campaigns
* Summarising the last three months of activity for another of your clients in the form of a report, to be presented at their quarterly review next week
* Running a workshop for a client to understand who their buyer personas are and how we can best engage them across the buyer's journey
This job might be for you if:
You thrive in a busy environment and are comfortable getting your head down and focusing on what needs to be done. You can also balance creativity with analytics when implementing digital marketing activity, tactics and campaigns.
What you'll be responsible for:
* Creating and overseeing the execution of our clients' inbound plans to ensure they achieve their goals
* Working closely with the other areas of the Client Delivery team to align the strategy and tactics to the objective and key results agreed
* Analysing and evaluating each campaign in order toensure we keep on learning and improving
* Reporting and innovating on campaign performance to continue producing the best possible results for our clients
* Having a deep knowledge and experience in inbound marketing, and championing this approach to our clients
* Supporting the revenue team by helping prospects in the sales process
The Ideal Candidate:
* You'll be experienced in digital marketing, including social, PPC, websites, SEO, content marketing and email marketing
* You'll be comfortable using a variety of tools, including Google Analytics, Google AdWords, SEMRushand HubSpot
* You'll be experienced at running multiple campaigns across the buyer's journey at an agency or from within an organisation
* You'll be enthusiastic, conscientiousand results-driven, with the drive to take the next step in your career and join a growing and passionate agency focused on delivering results
* You may have experience of the following: Account Manager, Marketing, Digital Media Manager, Search Engine Marketing, Search Engine Optimisation, SEM, SEO, Google Analytics, Social Media Specialist, Social Media Strategist, Social Media Manager, PPC, Marketing Communications Manager, Digital Marketing Manager, Online Engagement, Marketing Manager, Content Manager, Marketing Strategy, Copywriting, PR and Communications, Digital Communications, Website Manager, etc.
To find out more or to apply contact Nicole or
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